gossip
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the field
gossip · audience decode
3d field · switch to 2d report
01
the brief
02
the read
03
the map
04
the climate
05
the crowds
drag to orbit · scroll to zoom · click a crowd to sit with it · in the footprint, click a surface chip
3D field
2D map
layers
the crowds
shares
overlaps
credibility (MCS)
the key
message credibility · banded grid
directional
bands per the studio standard: LANDS ≥ +30 · INERT −30..+30 · CLOCKED ≤ −30 · numeric MCS awaits rule-weight calibration
the key · how to read every number on this surface