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One ad costs a golf apparel brand two sponsorships in a week

CNN, Aug 27 · read the original

Good Good lost its Callaway partnership and walked away from its own PGA Tour title sponsorship after an ad showing a man shoving a woman aside to protect his golf club drew immediate backlash.

nextMusic's board lead matches real evidence twice overGood Good Golf's fallout showed up in the radar before it finished playing outBody's real story runs upstream of its own board
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